LiteFinance has entered into a multi-year partnership with Premier League football club Leicester City as their Official Trading Partner.
We are excited to announce that LiteFinance has entered into a multi-year partnership with Premier League football club Leicester City as their Official Trading Partner. This collaboration marks a significant milestone for LiteFinance as we expand our presence into the world of sports, aligning our brand with one of England’s most admired football clubs.
Established in 2005, LiteFinance has grown into a leading online broker, offering high-speed trading services in 29 international languages.
Our platform is designed to empower clients with financial freedom, providing access to a comprehensive range of trading instruments in the currency, commodity, stock, and agricultural markets. Through this partnership, we aim to bring our innovative, accessible trading solutions to a broader audience, enhancing the experience for both our clients and Leicester City’s global fanbase.Shared Values and Vision
Both LiteFinance and Leicester City share a commitment to excellence, innovation, and a global outlook. The Foxes have a significant following, particularly in Southeast Asia, where they enjoy one of the largest social media reach outside of the Premier League’s traditional top six clubs. This partnership will allow LiteFinance to engage with new audiences and create memorable experiences for football fans and our clients alike.Visibility and Engagement
As part of this partnership, LiteFinance will benefit from extensive brand visibility, including pitch-facing LED advertising, logo placements on interview backdrops, and a selection of digital advertising.
Additionally, our clients will have exclusive access to branded promotional materials, such as custom merchandise, and will be able to participate in special contests and promotions designed to bring excitement and memorable experiences to football fans. These initiatives are tailored to enhance engagement and connect with Leicester City supporters meaningfully.
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